Creating and delivering an integrated marketing strategy
Marketing is about three key themes: –
- Identifying something that people or businesses want and are prepared to pay for, or a problem that they would like solved.
- Developing a product or service that meets that need and then promoting it so that the audience is aware of its existence.
- Working out the details and making sure the right price is charged for the product or service.
Oakridge Capital has a depth of experience in creating and delivering an integrated marketing strategy which fully understands the customer base and the competition, product development, establishing partnerships and driving sales. This can be business to business or via internal communications.
By working closely with the client, Oakridge Capital becomes an ambassador for the brand and plays a key part in its commercial and reputational success. It can create, lead or manage a global or local marketing strategy which is tailor made for each individual client thereby creating a seamless strategy fully aligned to the client business.